Week 5 Blog Assignment DUE 3/2/07

Remember---your blog assignments are due at the BEGINNING of the hour on Friday. Have an awesome week!!

ADVERTISING

This week you will be researching how advertising affects children. Find at least two different articles, but you are welcome to use more. Please summarize your articles and then answer the following questions:

1. How does advertising affect children?
2. What do they say are the negative implications of advertising on children? Are there any positives?
3. What laws have been passed that affect advertising to children?

Don't forget to site your sources

SALES AND MARKETING

This week we will be starting our marketing research unit. Do some research on different types of marketing research used by companies.

• List and describe 5 different kinds of marketing research
• Make sure to discuss the pro/cons of each to marketers
• Tell me something you learned from doing this research

Make sure you site your sources

ENTREPRENEUR

List and describe 5 of the top "at-home" businesses

• What are they- name and describe the business
• Investment (time and money)
• What is needed to start the business
• What makes this business a good business in general
• What makes this business a good "at-home" business

Make sure you site your sources

Week 4 Blog Assignment DUE 2/23/07

Ok guy, I'm taking it easy on you this week!! Below is this weeks blog assignment for all of Ms. O's classes. Remember, they will be collected at the beginning of the hour on Friday!!!


Use the Internet or other publication to find a current event article that pertains to your class. By current I mean within the last month. You should also try and find an article that is appropriate for what we are talking about in class. I would prefer that the article be from an industry publication. You may not use someone's blog (which we know is generally opinion generated).

Read the article
Write a brief summary of the article
Write how this article pertains to our class (be specific using terms from the class)
Label your paper in the following manner

• Your Name
• Hour
• Date (use 2/23/07)
• Name of Article
• Author
• Date of Article
• Name of publication and website (if your source is from the web)

Week 3 Blog Assignment Due 2/16/07

Advertising

Do a little research (at least three sources) on how alcohol and tobacco advertising has changed in the last 30 or so years. What regulations have changed what products can be advertised on different media. Pictures will ad to your discussion. You should EASILY be able to get 1 good page of information. DO NOT COPY AND PASTE. With three required sources, you will need to put your thoughts in your own words. Be descriptive and complete...but most of all have fun with this interesting topic.


Sales and Marketing

The green industry is making a huge splash across all industries: from cars, to cleaning products, to the construction industry. Research the green industry and tell me (in your own words) why this industry is becoming so mainstream. Name and discuss two contributing factors to this growth. Then name and describe five new green products that are being introduced into the market. Why do you think thye are being introduced.

P.S. If you don't know what "green" is......Look it up!!


Entrepreneur

List and describe, in four short paragraphs, four ways in which businesses can get financing for their new business. Which one is the most difficult to get and why. Don't forget to site your sources.

Week 2 Blog Assignment Due 2/9/07

ADVERTISING

Read Seth Godin's post on suberbowl ads. http://sethgodin.typepad.com/. It is called Understanding the Superbowl. Be sure to click on the links within the post, especially the Apple ad of 1984. This was THE ad that changed Superbowl and other event advertising. If you haven't read George Orwell's 1984, you might not get the ad, but watch it anyway.

Find a blog or article that discusses Superbowl ads and aswer the following questions:

• What does Seth Godin say about Superbowl ads in general?
• Which ads does your blog/article say were the best?
• Which ads does your blog/article say were the worst?
• Which one was the most expensive?
• Which company had the most ads?
• What new characters were introduced that may continue to be popular after the Superbowl?
• Which company had the most trouble getting their superbowl ads on the air?
• Which ad did you like the most?

SALES AND MARKETING

http://smallbusiness.aol.com/grow/marketing/article/_a/seven-steps-to-marketing-your-new/20051213183709990019

Read this article on the seven steps to marketing your new product. List each step and tell me the following:

• Brief description of the step
• Why it is important
• Specifically, how would you apply these steps to the new product you are developing?

ENTREPRENEUR

Find a website that discusses the desirable characteristics of an entrepreneur. List the top 10 and for each one describe why that particular characteristic is important. Then tell me which of these characteristics you possess and why. Also tell me why or why not you would make a good entrepreneur.