Monday, September 29, 2008

Blog Week 5 DUE 10/3/08

Sports Marketing-look up the website: www.fathead.com.

Check it out and answer the following quesitons
- what is the website selling (give me details)
- what else besides merchandise are they "selling"
- what is the price range
- describe three uses for their products (check out their gallery for inspiration)
- would something like this work at the local level? why or why not

Fashion Marketing
http://www.usatoday.com/money/media/2008-05-04-qvc-home-shopping_N.htm

Please read the fascinating article above about the trials and tribulations of QVC (tv shopping network). Give me a 1/2 page summary about the article and then......describe 2 ways that QVC could market their products to get more viewers and sales. For example, how could they better reach your age group. Then describe 3 things you would like QVC to sell that your age group may purchase.


Entrepreneur
Last week we created a name, logo, and business stationary for your new business. Read the following article and some of the recommended readings and write 1/2 of a page on why an identity is important for a new business and what collateral is important for a business have.

http://www.allbusiness.com/marketing/branding-logos/3580-2.html

http://www.soslogodesign.com/Logo-Importance.aspx

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